When training salespeople and entrepreneurs Enzo's first objective is to create habits as opposed to sharing rules and formulas. Habits create sales while formulas and rules are quickly forgotten especially when we use written books.
This is why Enzo and his team of digital cartoonists have spent years developing illustrated manuals. Cartoons are able to translate even the most sophisticated sales lesson into a lifelong mental image that can hardly be forgotten.
When teaching sales Enzo practices the following rule: the fewer, the easier, the stronger. The fewer the habits are, the easier they are to remember, the stronger they are in delivering results. To sell more you must focus on less.
Enzo combines the disciplines of storytelling, body language and negotiation to build customised manuals that help you identify only those sales activities that can be turned into a performance-changing lifestyle.